In the middle of March The Journal began running a new strip on its comics page and it has quite a connection to Edmonton and beer.
Betty is drawn by Gerry Rasmussen and written by Gary Delainey both Edmontonians.
The pair are familiar to longtime Journal readers as the creators of Bub Slug, a homegrown hit with comic fans from 1985 to 1989. In 1990, they sent Bub off to a comic syndicate, but it was Bub's wife Betty who grabbed the syndicate's attention.
That's the Edmonton connection, here's where the beer connection comes in.
Bub, in his earlier incarnartion, was Edmonton's favourite waterfall maintenance man. Edmonton's Amber's Brewing brews a beer named after the loveable lug. The brew is Bub's Lunch Pail Ale.
The packaging is cleverly made to look like a lunch pail too!
The beer is a nicely hopped pale ale with a malty, caramel flavour, some floral elements and a smooth satisfying finish.
Now you can read and Edmonton comic strip in your Edmonton newspaper and drink a beer brewed in Edmonton named after one of Edmonton's comic strip icons.
Cheers